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Digital Marketing Local Marketing Search Engine Optimization (SEO) Wordpress

5 Website Audit Benefits Every Website Owner Should Know

5 Website Audit Benefits Every Website Owner Should Know – Before we get into the details of a website audit, we’d like to ask a simple question – what is the purpose of your website? Simply speaking, the objective of any site is to increase sales and generate leads. However, most websites do not gather the expected traffic or create the necessary leads.

Is your website performing optimally? Are you receiving the footfall you’d like to see? Is your brand making a generous profit? The only way to find out which parts of your website are pulling their weight, and which parts aren’t is by performing a website audit.

Read the full article on TechAtLast

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Content Marketing Local Marketing Search Engine Optimization (SEO) Web Design

SEO Keyword Research Made Easy in 2019

SEO Keyword Research Made Easy in 2019 – Google receives over 1.2 trillion searches every year.

It’s no surprise why content marketers are spending so much cash, effort and energy into targeting them – and bringing ideal customers to their website via search.

But in order to target them, you need to focus on one thing: keywords.

The words, phrases and sentences that your audience is searching for are critical. By finding the right keywords, understanding them, and using them on your website, you could hit the jackpot: A boost in organic traffic – and content marketing ROI – as a result. Sounds like the dream, right?

Read the full article on Single Grain

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Local Marketing Search Engine Marketing (SEM) Search Engine Optimization (SEO)

13 Online Tools to Analyse Website SEO for Better Search Ranking

13 Online Tools to Analyse Website SEO for Better Search Ranking – Are you lost in the SEO world about what and how to do? Well, you are not alone.

It keeps changing, and the following tools will help you to audit your website for search engine optimization metrics so you can take action to improve the ranking.

Most of the following are FREE so what you are waiting for. Try them all and see what works the best for you.

SEO SiteCheckup has many factors including Common SEO issue, Speed Optimization, Server and Security, Mobile Usability, Social Media. It’s a cool way to look at those parameters and improve your web presence.

Read the full article on GeekFlare

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Digital Marketing Local Marketing

10 Local Marketing tactics that work for all Business

10 Local Marketing tactics that work for all Business – Local marketing can be called as location-based marketing is the process of optimizing your website and online advertising to help boost more traffic and awareness in localized regions. This type of marketing strategy mainly targets potential customers in a physical store’s community.

What made us win as a local business? Here is the list which help you to understand the local business and how to succeed as a local business. Mobilize your website Optimize with geo terms Go local on social media Claim your listings Get testimonials Localize your ads if not to be paid.

Get out in the community Enhance your e-commerce Use local media Link building Success in the local business lies on how many local customers your business reached? and how many converted as buying customers among them. In this section let us concentrate on how to reach local customers in an effective way. Mobilize your website: For a business localizing a website is an important decision, and it should be mobile friendly.

Read the full article on 5ines

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Digital Marketing Local Marketing

Mother’s Day Marketing

Mother’s Day Marketing – Every second Sunday in May, you will find hurried last-minute shoppers searching for the perfect Mother’s Day gift. Businesses, however, do not have the luxury of waiting until the last minute to begin Mother’s Day marketing initiatives.

While Mother’s Day promotions may attract more customers, inspiring customers to share user-generated content (UGC) offers exponentially more benefits in the long run. Continue reading to learn more about how to leverage user-generated content to promote your brand on Mother’s Day.

Read the full article on Local Marketing Inc.

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Local Marketing

Spring Cleaning Marketing Tips for Law Firms

Spring Cleaning Marketing Tips for Law Firms – Spring is an excellent time for law firms to revisit their current marketing strategies to ensure they’re efficient and bringing a positive return-on-investment. If you don’t know where to start, use the following tips to jump-start your marketing strategy spring cleaning.

According to a Smart Insights report, consumers now use mobile phones more than laptop or desktop computers to access the web. If your law firm’s website isn’t optimized for mobile consumption, you may be losing customers to your competition.

Read the full article on Local Marketing Inc.

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Local Marketing

Local Marketing Ideas for Restaurants

Local Marketing Ideas for Restaurants – The internet and the mobile age offer many advantages for local business owners and in particular the dining industry. The success of social media, video content and mobile apps make it easier than ever to promote businesses in the food industry with little to zero costs.

Here are a few ideas on how to advertise your restaurant locally and efficiently:

Offer booking and reservation services

This may not be considered direct advertising, but an appointment/booking tool means more revenue for your business and is also a way to attract customers. Statistics show that if targeted correctly, booking tools can be responsible for up to 50% of a restaurant’s total bookings and are also a feature that customers consider when comparing restaurants.

Read the full article on Bobile

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Local Marketing

10 Local Marketing Ideas for Connecting with Customers in your City

10 local marketing ideas for connecting with customers in your city – Whether you operate a franchise as part of a national chain or are a small business owner in your first few months, local marketing ideas are key. You need to connect with the community and your potential customers who live and work in your area.

Community involvement can lead to greater foot-traffic, interest and referrals. Every brand is different — and you may have more success with some of these ideas than others, but check out these top local marketing ideas to grow your brand in the community.

Read the full article on Brick Town Tom

Categories
Digital Marketing Local Marketing

8 Cold Pitch Email Templates For Local Marketing Services

8 Cold Pitch Email Templates For Local Marketing Services – Cold emails, when they’re handled appropriately, can still produce incredible value for local marketing agencies. A cold approach is viable when it has all the right ingredients (which I’ve previously discussed ).

Here’s a brief recap.

1. A strong value proposition. This is a promise, a compelling reason why clients should choose to work with you instead of a competitor. Your value proposition, at its core, is about uniqueness. The biggest, single most compelling reason the prospect has to work with you. They need to understand the value of the investment.

How are your services going to make them money (more efficiently than their efforts or lack of efforts) and where can it save them time to focus on other aspects of their business?

Read the full article on Grade

Categories
Digital Marketing Local Marketing Search Engine Optimization (SEO)

Local SEO: Mapping out a Successful Local SEO Strategy

Mapping out a Successful Local SEO Strategy – It doesn’t matter if you’re a solopreneur or a large business with over 200 employees, if you want to attract more business locally, this article is for you. How do you do it? Through a solid local SEO campaign.

This article will explain what local SEO is, what ranking factors matter most to Google, and strategies you can implement for better local SEO results.

Let’s dive in…

Read the full article on Propel Your Company