5 Advanced Social Media Marketing Tips – If your current social media marketing strategy is geared purely towards generating new followers and generating on-platform engagement, this is not the post for you.
The social media marketing industry has a huge problem on its hands – since literally everyone with a smartphone has access to social media, many people think that they know what goes into building a brand, and selling products using those tools. They’re good at taking pretty pictures and using clever hashtags – however, there’s much more to social media marketing than getting a few Likes on a picture.
With that in mind, I felt compelled to create a piece of content explicitly meant to confuse the uninformed, and bring value to those who already know that “content is king.” But before I get started, I do want to acknowledge that there is a need for attractive creative and engaging content. However, the road doesn’t stop there – an engaging content strategy, attractive creative, and interactivity are table stakes.
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